Live Streaming From Licensing Show 2010
Evolution LA brought a comprehensive production & marketing solution set to Advanstar Communications for Licensing Show International and exposes "big brands" to the world.
Exhibitors were showcased in live interviews from the media stream center during the first two days of the show. "Our goal was to give people an inside look at Licensing International Expo and offer compelling content that is both informative and entertaining. We produced a broadcast quality experience to audiences around the globe," says Mark Shockley - President of Evolution Los Angeles, a Digital Production company based out of Santa Monica, CA.
Additionally, to deliver more content to a broader audience, video as well as other media/consumer assets, still photos, quotes, etc. were made available online via Evolution's proprietary multimedia news site, MNRwire.com. This gave exhibitors unique exposure for their messages and allowed a global audience to experience the energy and the buzz of the trade show.
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